A marketing channel can mean any method or platform that’s used to market a product or service to consumers.
Channels like this could include:
Social media channels: Instagram, Facebook, LinkedIn, Twitter, etc.
Print marketing channels: Ads, magazines, brochures, etc.
Email marketing channels: Email signatures, banners, newsletters, etc.
Websites: Your own website
Referral channels: Directories, websites that reference your page/company, etc.
SEO: Appropriate title tags, meta descriptions, keywords, etc.
Word of mouth: Spreading the word about who your company is and what you have to offer.
Pay-per-click (PPC) marketing
The Most Effective Marketing Channels
Website/Blog
Search Engine Optimization
Email Marketing
Organic Social Media Marketing
Video/Youtube
PPP (Pay per Click)
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